Megan Fox named Frederick's of Hollywood ambassador and stakeholder


21 09 2016

Authentic Brands Group (ABG) has announced Transformers star Megan Fox has partnered with Frederick's of Hollywood, signing on as co-owner, brand stakeholder, collaborator and global ambassador for the lingerie brand.

Fox commented 'Frederick's of Hollywood is an American original and an iconic lingerie brand, known for its avant-garde, innovative designs and notable influence on pop culture. I look forward to partnering with the ABG team to reintroduce this legacy brand to an expanded global audience through a new creative and a revitalised approach to sexy lingerie'. ABG acquired Frederick's of Hollywood in June 2015.

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